Thursday, February 12, 2009
Social Media Addiction: It's Everywhere!
At first I thought it was Bizarro land, I really did! However, it has become quit clear that the Obama digital revolution has finally taken hold in government, big business and even the non-profit sector. Why? In government, the President is literally the driving force because he ran his campaign utilizing social media as a fundraising tool, a direct unfiltered platform to address the public in concert with mainstream stream media, and as a media tool that can address multiple things simultaneously. Is this a good thing? I think it is a great thing because it allows the citizenry to get direct information from the government, as well as big business, and it does not cost a thing. Now that's what I call cost cutting and a stimulus!
The key thing for business, non-profit and government leaders to understand about social media is that these tools are bottom-up tools not top down tools. One cannot use the same old approaches to speak directly to the public or one's employees when they have the capability to instantly answer you through multiple devices like cell phones, gaming consoles and personal computers. You cannot disable questions when utilizing social media because then it is not social media, it is simply plain old new media, and the questions that you avoid will invariably be found on YouTube or other video sites by angry consumers, citizens or other stakeholders. While it is important to allow the executive to blog, it is even more important for rank in file employees and experts within the organization to participate. Many of these individuals are more savvy with these tools than their bosses and they make the boss look smarter when he or she has employees who are producing compelling content.
The bottom line is that everyone wants their content to be viewed or heard! If you are an organization looking to expand your horizons, do not wait to do it, just start a social media campaign and run with it. Have fun! Try new things! Really think outside of the box, and you will be surprised at the responses that you will get over time. Social media is not about control, it is about collaboration and compelling content. It means that the people in charge have to share the ball with the whole team and create stars from their team who may not necessarily be the stars that the boss would have picked in the past. This is a new day! We need news ideas and solutions! We need new voices! Are you listening to me business and government executives? What do you think?
Saturday, August 16, 2008
Facebook Excommunication: It Can Happen To You! The Remix!
Well I am already getting feedback from some of my 1600 Facebook friends, and they are not happy either. Why? Because they realize that what I wrote was true: you can be excommunicated from Facebook or other online sites on real charges due to lack of knowledge or trumped up charges or a combination of both. Apparently, Facebook is doing this to other people who are not adding too many friends but for other alleged reasons as I found out by reading Digg. Remember MySpace used to be the unquestioned leader, and now Facebook has surpassed MySpace for the first time recently.
One of the reasons was that Facebook was able to compete was that they were the more professional version of MySpace; however, Facebook runs the risk of engaging in the same type of heavy handed tactics that doomed Netscape, AOL, Sony, and to a lesser extent Microsoft. My point is this if you have the best product or service and people love it: work with them. Some of us are digital immigrants who are learning as we go along and other have researched the technology and we still have issues with understanding the terms of use.
So as you read a re-post of the orginal post below, I want you to ask yourself a few basic questions: do you want to be treated fairly; do want the the terms of online agreement clearly explained to you in plain English or your language of choice; and do you want companies to work with you when you make honest mistakes due to lack of knowledge. With great power comes great responsibility, let's make sure that great young companies like Facebook do not get puffed up like the older companies that are having tough times today because they did not do the right thing long term for their customers because they only cared about the immediate profits and not the long term. I guarantee you the company that has learned this well has been Google. They made things simple for their customers and then gave it away for free so that they could charge great advertising fees. Now for the remix!
If you are one of my former 1600 Facebook friends, don't even bother trying to contact me because you can't! I don't exist! I am officially disabled which really means excommunicated! I guess the YouTube videos below best describe how I feel right now. One of the biggest problems of dealing with many online companies is knowing what the terms of your agreement. Like Internet veteran Rob Scobie I recently had my Facebook account disabled after receiving a warning email that I might be disabled. I think that there is a huge difference between getting a warning email and being straight up cut off by the powers that be at Facebook. My "warning" from Facebook turned into being banished from Facebook in a manner that would have made Charlton Heston's Moses look like he was still included in the Egyptian Royal Family. I was kicked out, thrown out, and literally made an example of because I betrayed the terms of my agreement.
Here is a quick quiz: how many of you really understand the terms of the agreement when you signed up for Facebook or any online service. I actually went to law school, have a PhD and deal with legal documents all of the time and I have to tell you that the document that most people routinely scan and click is clearly written in favor of the drafter of the contract because they know that few people will successfully protest or win in a court of law.
My point here is that I love the Facebook platform, but in their zeal to prevent spam they are persecuting amateurs like me who have no intention of spamming and only intentions of networking. Maybe they should borrow from LinkedIn and allow people to network who belong to the same groups. In my case I was experimenting with teaching a class in South Africa and here simultaneously before taking a trip. So I networked through one of my friends and that was considered a violation because I was adding too many friends too fast.
I have written Facebook several times and I have only received an initial response and after that I have received no response email from Facebook. This is disturbing to me that a company of this size would treat its customers like this and not even both to respond to email with at least a form letter. Hey, I work with the government and even they send you a form email to respond to your email. I realize that I will probably not get my account restored for writing this post but after trying to correspond with them and promising to reform from my "wicked ways" that I did not know I had. All I want to do is network with my academic, technology, media and student friends. I am so disappointed because I feel that the heavy handedness of Facebook is a shame because I think it has the potential to become the platform. I have always liked it better than MySpace but it appears that they don't want me.
My real problem with Facebook is that when you try to find out how many friends that you can add they cannot tell you what the limits are. Please spare me the lecture about safety when we know that everyone's data is being mined and used for advertising in the future by Microsoft after that huge deal. If by some miracle that I manage to get my account restored, you can bet that I will be on ten friend limit per day. What is really terrible is that I actually interacted with my friends and used them for both professional and media contacts.
So here are my questions: what does one do when they run afoul of the undisputed king of social networking? What would you do? In the meantime, if you want to contact me by Facebook you may be eligible for retirement by the time I even get a response, so don't hold your breath waiting. Come on Facebook give me one more chance and loosen up because you are starting to act like Microsoft used to act before they re-discovered customer service.
If you're reading this and you are on Facebook, I hope you learned what I did: Facebook can do whatever they want to do; Facebook will cut you from the squad quick and then tell you to read the vague rules that they wrote to protect themselves legally; Facebook will not give you specifics in plain English on how to stay out of trouble once you have run afoul; Facebook will not give you real due process and you will be punished with a snowball's chance in hell of being reinstated with all of your existing friends; Facebook will not respond to your requests for reinstatement even when you promise to change; Facebook has created rules similar to the credit card companies and you know you can't win appeals with them unless you are F. Lee Bailey or loaded; and Facebook has the best social networking site in the world that will make you an addict as I am finding out as I go through withdrawal. Hey maybe we should protest! Yeah right!
Hey I have already lost my privacy, due process, and right to protection against self-incrimination with Facebook. So I better use my First Amendment right while I still have it! I guess I feel like the guy getting lectured to by Clint Eastwood as Clint is holding the gun to him and promising this gentleman to, "Go ahead make my day!" You never get a straight answer when the person holding the gun is holding all of the cards, has cut you off of Facebook, and has already shot at you quite accurately. Don't bet on me getting reinstated, especially after this post!
It's Time To For Performers And Media Outlets To Embrace Edutainment!
Facebook Excommunication: It Can Happen To You! Part I
If you are one of my former 1600 Facebook friends, don't even bother trying to contact me because you can't! I don't exist! I am officially disabled which really means excommunicated! I guess the YouTube videos below describes how I feel right now. One of the biggest problems of dealing with many online companies is knowing what the terms of your agreement. Like Internet veteran Rob Scobie I recently had my Facebook account disabled after receiving a warning email that I might be disabled. I think that there is a huge difference between getting a warning email and being straight up cut off by the powers that be at Facebook. My "warning" from Facebook turned into being banished from Facebook in a manner that would have made Charlton Heston's Moses look like he was still included in the Egyptian Royal Family. I was kicked out, thrown out, and literally made an example of because I betrayed the terms of my agreement.
Here is a quick quiz: how many of you really understand the terms of the agreement when you signed up for Facebook or any online service. I actually went to law school, have a PhD and deal with legal documents all of the time and I have to tell you that the document that most people routinely scan and click is clearly written in favor of the drafter of the contract because they know that few people will successfully protest or win in a court of law.
My point here is that I love the Facebook platform, but in their zeal to prevent spam they are persecuting amateurs like me who have no intention of spamming and only intentions of networking. Maybe they should borrow from LinkedIn and allow people to network who belong to the same groups. In my case I was experimenting with teaching a class in South Africa and here simultaneously before taking a trip. So I networked through one of my friends and that was considered a violation because I was adding too many friends too fast.
I have written Facebook several times and I have only received an initial response and after that I have received no response email from Facebook. This is disturbing to me that a company of this size would treat its customers like this and not even both to respond to email with at least a form letter. Hey, I work with the government and even they send you a form email to respond to your email. I realize that I will probably not get my account restored for writing this post but after trying to correspond with them and promising to reform from my "wicked ways" that I did not know I had. All I want to do is network with my academic, technology, media and student friends. I am so disappointed because I feel that the heavy handedness of Facebook is a shame because I think it has the potential to become the platform. I have always liked it better than MySpace but it appears that they don't want me.
My real problem with Facebook is that when you try to find out how many friends that you can add they cannot tell you what the limits are. Please spare me the lecture about safety when we know that everyone's data is being mined and used for advertising in the future by Microsoft after that huge deal. If by some miracle that I manage to get my account restored, you can bet that I will be on ten friend limit per day. What is really terrible is that I actually interacted with my friends and used them for both professional and media contacts.
So here are my questions: what does one do when they run afoul of the undisputed king of social networking? What would you do? In the meantime, if you want to contact me by Facebook you may be eligible for retirement by the time I even get a response, so don't hold your breath waiting. Come on Facebook give me one more chance and loosen up because you are starting to act like Microsoft used to act before they re-discovered customer service.
If you're reading this and you are on Facebook, I hope you learned what I did: Facebook can do whatever they want to do; Facebook will cut you from the squad quick and then tell you to read the vague rules that they wrote to protect themselves legally; Facebook will not give you specifics in plain English on how to stay out of trouble once you have run afoul; Facebook will not give you real due process and you will be punished with a snowball's chance in hell of being reinstated with all of your existing friends; Facebook will not respond to your requests for reinstatement even when you promise to change; Facebook has created rules similar to the credit card companies and you know you can't win appeals with them unless you are F. Lee Bailey or loaded; and Facebook has the best social networking site in the world that will make you an addict as I am finding out as I go through withdrawal. Hey maybe we should protest! Yeah right!
Hey I have already lost my privacy, due process, and right to protection against self-incrimination with Facebook. So I better use my First Amendment right while I still have it! I guess I feel like the guy getting lectured to by Clint Eastwood as Clint is holding the gun to him and promising this gentleman to, "Go ahead make my day!" You never get a straight answer when the person holding the gun is holding all of the cards, has cut you off of Facebook, and has already shot at you quite accurately. Don't bet on me getting reinstated, especially after this post!
Saturday, July 12, 2008
The Convergence Effect: Consolidation Is Now Impacting Brand New Media!
Normally, I am not a fan of media consolidation; however, my concerns are usually when big companies merge. I actually am more of a fan of deals like this when social media pioneers and gurus like Ali are financially rewarded. Why? First, it will encourage more blogging teams to produce quality content that draws eyeballs if they want the same financial rewards. Second, it brings new players into the media game with new ideas and approaches to reporting that is sorely needed. Third, it demonstrates that the big companies are willing to pay real dollars to become real players in the digital media world.
Media consolidation is not always evil; however, it has to be regulated. Now I know that this may not be popular with some of my supply-side economic friends, but regulation is often needed because human beings are complicated creatures who behave both good and bad. At the end of the day, change is coming to media because of the impact of convergence.
To be sure, the media conglomerates are finally beginning to understand that social media is different and cannot be controlled and manipulated as easily as traditional media because of the democratizing effect of the Internet and social media. Politicians and big business are just beginning to learn these lessons, but the Google mantra of "do no evil" is a start. Even though, Google and these companies are far from perfect, the idea of dealing with the public in a forthright and transparent manner is what is driving the web.
The Convergence Effect: Consolidation Is Now Impacting Brand New Media!
Normally, I am not a fan of media consolidation; however, my concerns are usually when big companies merge. I actually am more of a fan of deals like this when social media pioneers and gurus like Ali are financially rewarded. Why? First, it will encourage more blogging teams to produce quality content that draws eyeballs if they want the same financial rewards. Second, it brings new players into the media game with new ideas and approaches to reporting that is sorely needed. Third, it demonstrates that the big companies are willing to pay real dollars to become real players in the digital media world.
Media consolidation is not always evil; however, it has to be regulated. Now I know that this may not be popular with some of my supply-side economic friends, but regulation is often needed because human beings are complicated creatures who behave both good and bad. At the end of the day, change is coming to media because of the impact of convergence.
To be sure, the media conglomerates are finally beginning to understand that social media is different and cannot be controlled and manipulated as easily as traditional media because of the democratizing effect of the Internet and social media. Politicians and big business are just beginning to learn these lessons, but the Google mantra of "do no evil" is a start. Even though, Google and these companies are far from perfect, the idea of dealing with the public in a forthright and transparent manner is what is driving the web.
Wednesday, February 13, 2008
Now That's Edutainment and Convergence!
Here is a great post by George Ruiz on Flickr that says the three words that I am always talking about on this site: Edutainment and Convergence!
If you have a Mac and an iPhone you are more than half way there, all you need is the right HD video camera and tripod and a Canon Powershot if you want super digital stills.
My point is that one can a really nice Mac and an iPhone for less than $3,000 and then add on a decent HD and Powershot Shot for another $3, 000 and you can have a walking studio that can fit in one bag when traveling for less than $7, 000. I remember that a similar hookup during the early 90's or at the beginning of the decade and it would have cost closer to $70 to get the same quality results for video, sound and to put it online. Of course, no cell phone existed for the masses during the 1990's ,and neither did iTunes , that play back video like iTunes. People were just really adopting digi-Beta at the beginning of the decade and the tapes were high: nearly $50 at the time. My point is that you could have done streaming and downloads but the qualtiy was not there. After the Duke Digital Initiative, one would think that every college could put this set up in every students hands, and throw in a digital camera and classic iPod for storage purpose. Why? Because no one would ever have an excuse for missing a class that they can download on their computer or their phone via rss, and the students could also create their own visual homework to accompany what they write. It would be a great way to conduct natural research in field whether it was qualitative, mixed or quantitative.
This is just part of the future of education. We just have to get all of the Academy on board because those who podcast on iTunesU are already ahead of the game. We just need to work with them on presentation, and we can recruit producers and directors for the job of killing the snooze factor and making the class/show fun, interactive and learner-centered.

